Jewellery or Jewelry? Understanding the Difference
When it comes to accessorizing, language can be just as dazzling as the pieces we wear. Have you ever typed the word "jewellery" only to be auto-corrected to "jewelry"? Or vice versa? You're not alone.
This subtle spelling difference reveals more than just regional preference—it tells a story of heritage, style, and identity. At Ghzaal, we choose to proudly use “jewellery” because we are proudly Australian. But what does each spelling signify, and why does it matter?
Jewellery vs Jewelry: The Basic Difference
The difference is simple—"jewellery" is the British (and Australian) spelling, while "jewelry" is the American version. But behind that lies a fascinating linguistic journey.
- Jewellery: Used in the UK, Australia, and Canada
- Jewelry: Common in the USA
Why Does Ghzaal Use "Jewellery"?
As an Australian brand, Ghzaal reflects local identity and global sensibility. Our waterproof, skin-sensitive, affordable rings, earrings, necklaces, and bracelets are designed for everyday wear—but with spelling that stays true to our roots.
The History of the Word
The word “jewellery” dates back to the Anglo-French term “juelerie” and Latin “jocale,” meaning plaything. Over centuries, British English retained the "ll" and "e" spellings, while American English simplified the spelling during 19th-century reforms.
Spelling and SEO: Why Consistency Matters
If you're running an international website, the spelling you choose can impact how search engines rank your content. At Ghzaal, we optimize our content for Australian audiences, using “jewellery” to build relevance, trust, and authenticity.
Tips:
- Use the spelling your target audience prefers (e.g., “jewellery” in Australia).
- Be consistent across your site and blog content.
- Incorporate both spellings strategically if targeting global traffic (e.g., blog titles, FAQs).
Which Spelling Is More Popular?
According to Google Trends, “jewelry” dominates in search volume globally due to U.S. traffic, but “jewellery” is stronger in Commonwealth nations like Australia and the UK. That’s why we structure our content accordingly while ensuring global discoverability.
Commonly Asked Questions
Is “jewelry” wrong?
No—it’s just different. It’s correct in American English, while “jewellery” is correct in Australian and British English.
Why is Ghzaal spelled with “jewellery”?
We’re an Australian brand, and we want to honour the heritage, authenticity, and cultural language of our audience.
Can I use both terms on my site?
Yes, but do so thoughtfully. If you’re a global brand, you can write blog posts that cover both spellings to help capture different SEO traffic.
Waterproof Jewellery: No Matter How You Spell It, It Should Last
Whether you type “jewellery” or “jewelry,” what really matters is the quality and story behind the piece. At Ghzaal, we believe that jewellery should be:
- Waterproof — so you never have to take it off
- Skin-Sensitive — suitable for all skin types
- Affordable — because everyday luxury should be accessible
Final Thoughts
Words tell stories, and so does the jewellery you wear. Whether it’s spelled with an extra “l” and “e” or not, the meaning behind your accessories stays the same. And when you choose Ghzaal, you're choosing more than just affordable waterproof jewellery—you're supporting a mission that gives back to women in need.
Every purchase helps fund maternal health care through Doctors Without Borders (MSF).
Disclaimer
This article is for informational purposes only. It does not constitute legal, linguistic, or marketing advice. Please consult with a qualified professional for individual guidance.
